Malaysia: Major takaful player to diversify products for market leadership
Source: Middle East Insurance Review | Oct 2025
Syarikat Takaful Malaysia Keluarga (Takaful Malaysia), the country’s first Islamic insurer, is expanding beyond its core strengths in credit-related products and motor takaful, to sustain long-term growth.
The Group, one of the largest Islamic insurers in Malaysia, is introducing individual life protection offerings aligned with sustainable living trends, and plans to develop non-motor areas such as fire, solar, personal accident, and asset protection.
Group CEO Nor Azman Zainal said these initiatives reflect the company’s proactive approach to future-proofing Takaful Malaysia. He said, “By investing in innovation, expanding distribution, and diversifying our product mix, we are positioning the group for sustained earnings growth and long-term shareholder value creation.” M