Generale Assurance Mediterraneenne (GAM) has launched Takafulia Li Taaminat, a new commercial identity for its takaful window.
This development takes place at a time when takaful business is maturing in the insurance market. Local media reports say that the Algerian takaful market grew by more than 70% in 2025.
GAM obtained approval from the Ministry of Finance in 2021 to operate a general takaful window. It was the first general takaful window licensed by the Ministry. In 2022, GAM received a certificate of compliance from the National Religious Authority for Fatwa and Research in the Islamic Finance Industry for the marketing of its takaful products.
Through its new identity, Takafulia Li Taaminat affirms its priorities, which are:
• strengthen the digital transformation of takaful services,
• develop products tailored to the needs of individuals and businesses,
• expand partnerships, particularly with Islamic finance and banking players,
• contribute to the development of the takaful insurance market in Algeria.
GAM, a leading property and casualty insurance company in Algeria, has been in operation since 2001.