Magazine

Read the latest edition of AIR and MEIR as an Interactive e-book

May 2017

Insights


Technology

Get your game on

With the appeal to make a mundane task lively and engaging, gamification has so far shown that it is an attractive way for insurers to deliver enhanced digital experiences and ultimately help build deeper relationships.
 

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Embracing tech to stay engaged

To stay relevant in a market characterised by manifold changes in the business environment, a review of the current business operating model for financial advisors and insurers is a must, says Ms Reena Vivek of Zurich International Life.
 

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Market Overview

Closing the protection gap

The large protection gap in the Middle East is indicative of a huge opportunity for insurance growth. Messrs Rajeev Sharan of Swiss Re Institute and Mohamed Seghir of Swiss Re list the essential solutions instrumental in reducing the gap and improving societal resilience.
 

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